Natasha Del Barrio was named the 2024 McAllen Woman of the Year by the McAllen Chamber of Commerce. She is the CEO of Bert Ogden and Fiesta Auto Group. Del Barrio’s contributions to the automotive retail industry have been recognized nationally. She has served on the boards of the Texas Automobile Dealers Association, Easter Seals, and the UTRGV Alumni Advisory Council. She was named South Texas Woman of the Year by the Leukemia and Lymphoma Society in 2022. Del Barrio’s journey from high school marketing assistant to CEO is a testament to her dedication, vision and entrepreneurial drive.

The McAllen Chamber of Commerce has been selecting a Man and Woman of the Year since 1955. The annual Man & Woman of the Year Awards Gala is a fundraiser that includes dining, live music and auction packages.